Commercails

For Db1, we we're asked to go around and find interesting character shapes.During the week i came across this commercial that i found fascinating in it's typographic content. It's the Zellers Campaign which task is to state the company "Offers Everything from A to Z"
The commercial is a 30 second add which uses objects to compose letters of the whole English alphabet. For example the Q is composed of q-tips, the T of Toasters, the C of cupcakes and so on... these are a few images captured from the commercial and the link to the video and more information on the campaign.

http://www.youtube.com/watch?v=7jFFJ8ifgj8
http://www.pubzone.com/newsroom/2007/1x070614x013955.cfm